Bridging the Gap — Harmonizing In-Store Signage with Target.com and the app for a consistent omnichannel guest Experience.
Read MoreReestablished the brand as the flagship, premier brand with the Stanly, Black n Decker portfolio through research and full stack presentation and data layer design.
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Transformed a passive Whirlpool brand into bold and distinct expression. Led the site redesign and conversion experience, increasing sales by 121% in the first week.
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Redesigned the website and orthodontist experience, including lead management, social tools, doctor locators and loyalty programs.
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